Black Oak Builders, based in Sonoma, outgrew its logo and needed a re-designed mark that enhanced and elevated its presence in the field, worked across various outlets, and better spoke to its potential and current clients. The new aesthetic retains the firm’s local and high quality craftsman characteristics, is engaging and fresh, clean and modern, visually striking yet friendly. It’s more versatile in various applications, and easier to apply and use across digital, print, swag, and trucks.
DELIVERABLES • research • branding • identity• print design collateral